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Channel: IT Marketing World » Sales Enablement
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My Top 10 Quotes From Bad Sales Reps

I’ve been involved in sales since I first started canvassing door to door for a home improvement company when I was in high school.  At times, the things I have heard colleagues say make me wonder why...

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Inside Sales Reps: Why Everything IS in Your Control

I use Facebook.  So do you.  Your dog, or one of your friend’s dogs, probably has its own account.  I don’t really know why I keep using it.  Does anyone really know, though? I guess I find some...

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Is Cold Calling Really Just a Numbers Game?

The other day someone said to me, “When it comes to cold calling, it’s really just a numbers game. By reaching out to 100 people per day, there’s bound to be someone who says yes.” The comment took me...

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How Invested are Your Inside Sales Reps?

Over the summer, the AG team created a list of 50 traits an inside sales rep should have. Number 43 was that an inside sales rep should be invested. Being invested has always been something that I...

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Three 2014 “Channel Changers” for IT Channel Organizations

It’s 2014 planning time for many channel organizations. Many of our channel clients are looking for insights and best practices that will help guide their 2014 sales enablement and marketing budgets....

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It’s Q4: Finish the Sales Year Strong and Steady

Halloween! Thanksgiving! Christmas and Hanukkah! All of these events are great in Q4… but in sales and teleprospecting, it seems like Q4 is everyone’s least favorite time of year. Everyone is focused...

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Be Consultative: Hot Case Study

How fast summer goes by.  Now we’re back to autumn-scented Yankee Candles and Halloween costumes. I wonder how many Miley Cyrus bear costumes and Robin Thicke “Beetlejuice” outfits will be out...

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The Rule of 78s for the Channel

In earlier blogs about the move to selling more subscription-based software and services by vendors and their resellers, I’ve mentioned the concept of ‘the rule of 78s’ — a term that helps demonstrate...

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The Key Ingredient to a Successful Sales Rep

I often wish I can go back to those specific points in my career to let myself know that everything’s to be alright. You know those moments where you feel like the sky is falling and nothing is panning...

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Coaching and Challenging Prospects Through the Sales Process

Too many sales reps rely on their customers to coach them through the sales cycle. However, we need to learn to be the coach. A book that’s bringing sales strategies to the next level is The Challenger...

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The New Social Buying Journey

Sales 2.0 or social selling are the hottest topics at this years conferences and trade shows. Organizations of all sizes are finally realizing they need to have a social presence and some form of...

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My Top 10 Quotes From Bad Sales Reps

I’ve been involved in sales since I first started canvassing door to door for a home improvement company when I was in high school.  At times, the things I have heard colleagues say make me wonder why...

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Banning BANT: Redefining Lead Criteria

Both marketers and inside sales reps are familiar with the oft-referenced BANT acronym, whether in identifying qualified leads or handling objections: Budget, Authority, Need and Timeframe. However,...

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3 Reasons to Adopt Social Collaboration Tools

I’ll admit it. I think I have been avoiding the usage of collaboration tools for a number of years now. No matter how hard my boss has pushed it, I just couldn’t get myself to fully adopt the tools he...

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The Epic Rise of Video in Sales

Sales professionals obviously prefer face-to-face meetings with their prospects but sometimes, given their territories, that just can’t happen on a regular basis.  The alternative has mostly been to...

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How to Get the Most From an Outsourced Inside Sales Team

Sales and marketing directors may be reluctant to relinquish control when outsourcing business critical functions like inside sales.  Is it really possible for an external agency to know enough about...

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Buyers Tell Sellers to Rethink Their Agendas

In a recent discussion group on value selling, one of the participants indicated that they had just launched a new set of value-focused sales tools, and that the use of this approach was “old hat”. The...

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The DNA of Differentiation

Take a moment and try this: Search for “sales conversations” on Google, and see how many results you get. I bet it’s nine figures. My own search produced 109 million results. Suffice it to say, there...

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Are You the CEO of What You Do Every Day?

I often like to harken back to my first sales job in the hotel industry. It helps to keep things in perspective. Working a small patch of four suburban towns outside of Boston was a grind, to say the...

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Reinforcing The Use Of A “Message Map” for Insides Sales

I’m a big fan of the blogs and articles that are published on Forbes.com and this morning our COO, Pete Gracey, coincidentally shared an article with the team written by Carmine Gallo, a contributor to...

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